In any process on your site there are a few steps involved that can be tracked.

First off there is the source of visitor traffic and then they land on a page of your site. At the stage where you are now

Then you are supposed to proceed to the sales conversion page which I hope you will do next (look to the right), but I understand if you bounce off the page. See you in big G Analytics.

Following you maxing out your credit card, you may well be inclined to go to a thank you page or simply receive an email in the morning to remind you what you blew money on the night before.

All these stages can be tracked and the methods used to get you from each stage to the next can be optimized.

This is what I am currently working on, ways to automatically (optimize your visitor experience) move you from step to step via software. But of course, I love my site visitors and so I still need to post content for you to read. Hence this post.

Please look out for my mega next product that will help you super-optimise your whole website and sales process.

For more on this topic, check out a great post from Michel Fortin here:
There’s More to Tracking than Conversion